Blond Company is a New York based full-service creative branding agency. We specialize in creative direction, concept development and brand strategy across the hospitality and lifestyle space.

Mikaela Seegers founded Blond Company after working at the intersection of hospitality and real estate, helping brands realize the most tangible manifestation of their identity - location. Fascinated by the undeniable link between strong branding and physical staying power of a hospitality concept, Mikaela set out to partner with hospitality and lifestyle groups to create unique brands that exude authenticity.

Blond. was founded on the belief that BRAND is the embodiment of SOUL. We imagine, reimagine, create, and direct hospitality and lifestyle brands that make this world a more beautiful, impactful, and expressive place.